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France Pinzon's avatar

Hi Thaddeus. Thank you for this insightful piece!

I’m curious about your Advanced Paid Content Philosophy—you mentioned the more niche posts and recommending releasing it for free in the initial run. Can you elaborate? Did you mean you make it accessible for free subscribers at first but for how long until you put it behind the paywall?

Also just curious, but do you put your archives behind a paywall?

Like many here, I’m in that sort of stage where I have a paywall but don’t know how to maximize it, so this article has come in at the right time. Thank you!

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Thaddeus Thomas's avatar

Right now, I don't paywall anything unless I think it will give new readers the wrong impression. I have a serial with unusually challenging prose, and it's behind a paywall now. My more technical prose essays are behind paywalls. Their things my fans will enjoy but could keep new people from becoming a fan. I don't have a timeline for when I put items behind a paywall. After it's initial run, if I decide it's a concern, I'll put it there. But that is your archive. I don't paywall my entire archive because in reading those back posts, that's when people become paid subscribers.

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